
There has been a lot of talk recently regarding the possible bidding war between internet heavyweights Google and Microsoft for website Digg.com. News sites such as CBC News and Reuters have both published speculative reports on this possible battle of internet titans first brought to light by TechCrunch this past Friday. Since then, numbers from $200-$300 million have been thrown around forcing Digg’s CEO Jay Adelson to comment on the company’s blog saying:
Normally our policy is to not comment about things like this, but this morning’s rumors about a bidding war involving Google and Microsoft have created such a stir we feel compelled to tell you all directly that they are completely inaccurate.
Sorry to burst any drama theories, but they aren’t true. We remain focused on improving Digg and rolling out great features.
As Digg’s advertising provider since July 2007, Microsoft would find this acquisition to be a forward step in achieving the company’s goal of catching up with Google in online advertising and web searching.
To Google and Microsoft - happy bidding !
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